Drinktec Buch - S. 8 - Juni 2009

press report about Bluetooth advertising cooler

Gastro-Cool will officially present ist Bluetooth advertising cooler at drinktec 2009: a close-up range radio sends multimedia contents directly from an individually designed cooler with a Bluetooth transmitter to a mobile phone, free of charge. Bluetooth downloads such as movies and animated GIFs, images, screen savers, games and ring-tones can convey a multitude of messages, including logos and images of products and brands, and prompt attention for new products – “I'm new! Look in the cooler!” – and also communicate special offers. (Hall A1, Stand 217)

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